Email Marketing – Isn’t it dead?

Email is dead. No it’s not. Of course it’s dead. No one opens emails any more. You’ll hear marketers arguing back and forth.  It sounds like that old Monty Python skit about the dead

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Keywords: Have They Lost Importance?

Putting up up some keyword-rich content isn’t enough to get good rankings on Google anymore.  Make sure your website is keeping up with the times! Keywords and SEO is scary stuff, right?  The almighty

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Doing Content Marketing Right – No Bait-and-Switch

Sometimes we all need to just rant a little, you know?  Take out that peeve and just pet it? Here goes!  Everyone likes to buy stuff.  No one likes to be sold. So no one likes to sell or say that they

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Are you Selling Products Online? Maybe Time For a Shift!

Are you selling products? Online or off — do you have products that you are hoping that people will buy? So … I know this sounds harsh but … maybe your reason for going online today was

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Make Money Blogging – How Do They Do It?

People make money blogging.  Lots of it.  The question always is: how do they do it?! Well, it’s never quite as simple as “build it and they will come.”  You must give

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Is Your Website Annoying People Again?!

I’ve been taking getting my house and office and business plan and ducks in an orderly row!  I think January is a good time to regroup, look back over the year, and see what worked, what didn’t

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Goal Setting for Success in 2016

It’s that time of year again.   Happy New Year! I love the new year.  It is hopeful.  It is a time of gratitude for all that we learned in the previous year and for a new beginning, to move forward

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Holiday Marketing: Perfect Gifts for Your Target Market

Holiday Marketing is just for the stores and the malls, right?  I mean people are out buying gadgets and sweaters and scented soaps and slippers and all that stuff.  They aren’t buying digital

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Returning to Work after Vacation: 12 Tips

How can we return to work after vacation and do it successfully?  Productively and without stress? Happily even?  (OK, well, that might be going to far!) Just yesterday, I was on vacation.  Well, actually,

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Is Content Marketing just a Fancy Name For Advertising?

What is Content Marketing anyway?  Isn’t it just a glorified name for advertising? Someone asked me that the other day with almost a gleam in his eye, as if he was onto the advertisers of the world

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